Privacy Policy

1. Introduction

Welcome to Clean Marketing ("Clean Marketing", "we", "us" or "our"). We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, disclose and safeguard your information when you visit our website https://cleanmarketing.co.uk (the "Website") or engage with our services. It also tells you about your privacy rights and how the law protects you.Please read this policy carefully. If you have any questions about how we handle your information, contact us using the details in Section 16 below.

2. Who We Are

Clean Marketing is a digital marketing agency specialising in growth services for cleaning businesses. For the purposes of UK data‑protection law (the UK General Data Protection Regulation and the Data Protection Act 2018), Clean Marketing is the data controller responsible for your personal data.

Registered office: 4 The Poplars, Trowbridge, BA14 0AG, United KingdomEmail: james@cleanmarketing.co.ukTelephone: +44 (0)1225 234 456

If you have questions about this policy or your rights, please contact our Data Protection Lead at the address above.

3. The Data We Collect About You

Depending on how you interact with us, we may collect, use, store and transfer different kinds of personal data, including:

Identity data: your first name, last name, username or similar identifier, and company or organisation name.Contact data: billing, business or service address, email address and telephone number(s).Technical data: internet protocol (IP) address, login data, browser type and version, time‑zone setting, browser plug‑in types and versions, operating system and platform, and other device identifiers.Usage data: information about how you use our Website, products and services.Marketing & communications data: your preferences in receiving marketing from us and your communication preferences.Payment & transaction data: details about payments to and from you and other details of products and services you have purchased from us.

We do not intentionally collect any "special category" data (for example, health, religious or biometric data) or information about criminal convictions.

4. How We Collect Your Personal Data

Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise.

Automated technologies. When you interact with our Website, we automatically collect Technical and Usage Data about your device, browsing actions and patterns using cookies, server logs and similar technologies.

Third parties or publicly available sources. We may receive personal data about you from analytics providers (such as Google), advertising networks, and social‑media platforms when you engage with our content.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your data:

To perform a contract we are about to enter into or have entered into with you.

To comply with a legal obligation.

Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

With your consent where required (e.g. sending email marketing you have signed up for).

Purposes for Processing

We process your personal data for the following purposes:

Responding to enquiries – necessary for our legitimate interests (to respond to you and grow our business). We keep related correspondence for up to 12 months after our last contact.Providing and managing services – necessary for the performance of a contract. Core service records are retained for 7 years for accounting purposes.Processing payments & invoices – necessary for the performance of a contract and to comply with legal obligations. Records are retained for 7 years.Sending marketing emails & newsletters – processed with your consent. We keep your marketing preferences until you withdraw consent or after 24 months of inactivity.Website analytics & improvement – processed with your consent (via cookies) or on our legitimate interests in running and improving our business. Analytics data is retained for 26 months (Google Analytics default).Legal or regulatory compliance – processed to comply with legal obligations. Records are retained for as long as required by law.

6. Cookies & Similar Technologies

We use cookies and similar tracking technologies to recognise you when you visit our Website, remember your preferences and improve your experience. You can set your browser to refuse all or some browser cookies or to alert you when websites set or access cookies. See our separate Cookie Policy for full details.

7. Disclosures of Your Personal Data

We may share your data with the following categories of recipients:

Service providers acting as processors who provide IT, hosting, payment, email marketing (e.g. Mailchimp) and analytics services.

Professional advisers including lawyers, bankers, auditors and insurers.

Regulators and other authorities who require reporting of processing activities in certain circumstances.

Business successors if we sell, transfer or merge parts of our business or assets.

All third‑party service providers are required to respect the security of your personal data and to treat it in accordance with the law.

8. International Transfers

Some of our external third parties are based outside the UK/EEA so their processing of your personal data may involve a transfer outside these regions. Whenever we transfer your personal data out of the UK/EEA, we ensure a similar degree of protection is afforded to it by implementing at least one of the following safeguards:

Transfers to countries deemed to provide an adequate level of protection by the UK Government or European Commission.

Use of Standard Contractual Clauses or an International Data Transfer Agreement (IDTA) approved by the ICO.

Binding Corporate Rules or other approved mechanisms.

9. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to employees, agents, contractors and other third parties who have a business need to know.

10. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes for which we collected it, including to satisfy legal, regulatory, tax, accounting or reporting requirements. Where possible we apply industry‑standard retention schedules or, where these do not exist, we carry out periodic reviews to ensure data is not kept longer than necessary.

11. Your Legal Rights

Under UK GDPR you have the following rights in relation to your personal data:

Right to be informed – to receive clear, transparent information about our processing.

Right of access – to request a copy of the personal data we hold about you.

Right to rectification – to have inaccurate or incomplete data corrected.

Right to erasure – to ask us to delete your personal data where there is no good reason for us continuing to process it.

Right to restrict processing – to request the suspension of processing your personal data.

Right to data portability – to receive your data in a structured, commonly used, machine‑readable format or ask that we transfer it to a third party.

Right to object – to object to processing where we are relying on a legitimate interest or are using your data for direct marketing.

Rights in relation to automated decision‑making (including profiling) – we do not currently carry out automated decision‑making that produces legal effects.

You can exercise any of these rights at any time by contacting us using the details in Section 2.

12. Third‑Party Links

The Website may include links to third‑party websites, plug‑ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these websites and are not responsible for their privacy statements.

13. Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices, technology or legal requirements. Any updates will be posted on this page and, where appropriate, notified to you by email. Please check back regularly.

14. Contact & Complaints

If you have any questions about this privacy policy or how we handle your personal data, please contact our Data Protection Lead at james@cleanmarketing.co.uk or write to the address in Section 2.You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data‑protection issues (www.ico.org.uk). We would appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.